Jeremy Tai Abbett - Organizational Design & Product Innovation

Jeremy Tai Abbett is a product innovation & creative strategy leader with a background in design. As a maker of delightful interactions between people, machines and culture, he now calls the northern city of Hamburg, Germany home.

Jeremy’s interest in design was piqued at an early age by his parents (a landscape architect and psychologist) while his curiosity for world-building was a result of many hours playing the original 80’s classic role-playing game Dungeons and Dragons as well as an obsession with skateboarding. Highlights to the later include: skating in a demo with Tony Hawk, laying down silky smooth smith grinds and being in Thrasher Magazine.

In 1996, Jeremy Tai Abbett founded design agency Fork Unstable Media where he was the creative partner developing work for companies such as Nivea, Lufthansa, Daimler, and Wired Magazine to name just a few. Jeremy also spent four years as Google’s Creative Evangelist, co-founded multidisciplinary studio Truth Dare Double Dare and was a founding post-graduate at Interaction Design Institute Ivrea.