In 2011, I was approached by the vc firm Digitale Pioneers to design and develop the branding and user-experience for Stuffle – a mobile platform that would take the pain out of locally selling and buying things. The main player, ebay, was brilliant in enabling people to find things but the selling experience (posting a photo and description, payment and bringing said item to the post office) left a lot of room for improvement. It was with this in mind, as well as the shift from desktop to mobile computing, that Stuffle was created.
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